Practiced Path Advisory · Afton, Iowa
Built across farming, product-making, and years of real business ownership — this practice sits across from small business owners and says: I have done this. I know what it costs. I can help you build something worth having.
What this practice is for
About this practice
Kim Lauffer has built businesses with her hands, grown plants, made products, walked alongside people in recovery, and carried the full weight of owning something. That experience doesn't live on a resume. It lives in the room when she sits across from another owner.
This is not consulting in the traditional sense. It's a working advisory relationship with someone who has actually done what she's asking you to do — and who will tell you the truth even when it's harder to hear.
"You don't need more advice. You need someone who has been here — and will sit with you in it."
Practiced Path Advisory serves small business owners who are doing real work and want a real partnership. Not a framework. Not a course. One advisor who knows your business and shows up consistently.
Honest first
If it's not the right fit, that's what you'll hear. Every conversation starts with what's actually true.
Practitioner-led
Real experience doing the thing, not just advising on it. Built across farming, herbs, recovery, and business ownership.
One relationship
Not a firm. Not a team of associates. One advisor who knows your business and stays consistent.
Long-game thinking
Every engagement builds something that lasts — offers, systems, value, and eventually, a business worth selling.
The First Conversation
Listen. Diagnose. Direct honestly.
A free 15–30 min call with no pitch and no agenda. Kim listens, reflects back what she heard, names the core problem honestly, and makes one clear recommendation — only if it's a genuine fit. If it's not the right fit, she'll say so.
The Business Snapshot
One page. Three priorities. One clear path forward.
45 minutes produces a single written page naming your three highest-priority bottlenecks, ranked by impact, each with a specific next step. The $397 applies in full toward the Clarity Audit if booked within 30 days.
The Clarity Audit
See your business objectively — maybe for the first time.
Two deep-dive sessions built around a 22-question audit. You receive an Owner Dependency Score across 6 functions — sales, delivery, decisions, operations, finance, and time — plus a written findings report and a custom 90-day roadmap. Includes a 30-day follow-up call.
The Quick Win Session
Take your top audit finding and finish it. Together.
A 2-hour working session where we build the thing — pricing framework, client onboarding doc, decision filter — not just plan it. You leave with a completed, usable asset. Includes 14-day check-in. 3-session series available for $1,800.
The Day-One Intensive
When it can't wait. A full day. Right now.
Crisis response — a key employee quit, a major client is threatening to leave, revenue dropped. Full-day diagnosis, triage, and written 30-day stabilization plan before the day ends. Scheduled within 5 business days. Travel additional for in-person outside Afton.
The Financial Clarity Session
Find the leaks. Know your real numbers.
90 minutes on margins, labor cost, pricing structure, and cash flow patterns. Written summary within 48 hours naming what's working, what's leaking, and what to change first. Advisory only — not accounting or tax advice.
The Foundation Plan
Define it. Price it. Sell it with confidence.
Three months rebuilding the whole foundation — offers, pricing, ideal client, and sales process. Two 90-min sessions/month with pre-call intake forms and async support between. One new ideal client typically covers the full 3-month investment.
The Build-Out Program
Systemize how you attract, close, and keep the clients you love.
Everything in the Foundation Plan plus marketing playbook, client retention systems, 2–3 documented SOPs/month, team development, and an exit readiness baseline at month 6. $400 less per month for 6-month commitment. Systems install included ($3,500 value). Alumni rate lock for life.
The First Hire Framework
Hire right the first time. Design the role before you post the listing.
Two sessions answering what the role owns, what it costs fully loaded, and what it frees you to earn. Delivered with written job description, interview guide, and 30/60/90-day onboarding plan within 5 days. A bad hire at $18/hr costs $40K–$60K fully loaded in a year.
The Legacy Blueprint
What is your business actually worth — and what's quietly cutting that number?
Full owner dependency audit, value driver analysis, exit path map, seller readiness assessment, and an 18–24 month value-building action plan. Structured for use with your CPA, attorney, or a future buyer. Best started 3–5 years before exit.
Three tiers. Cancel anytime with 30 days notice. The Owner's Honest Hour is available as a $97/mo add-on to any tier.
The Touch Point
$197/mo
Cancel anytime · 30 days notice
What's included
Best for program graduates protecting gains without heavy ongoing commitment.
★ Most popular
The Rhythm
$497/mo
Cancel anytime · 30 days notice
What's included
Best for owners in active growth who want structure and in-between access.
The Partner
$897/mo
Cancel anytime · 30 days notice
What's included
Best for critical windows — major hire, expansion, restructuring, or approaching exit.
À La Carte Add-Ons — add to any tier, or use independently
Quarterly Strategy Reset
90-min session to revisit priorities and reset your 90-day plan
$397/qtr
Process Cleanup
Monthly review of one documented process — tighten it, make it trainable
$147/mo
Accountability Calls
Two 20-min check-ins per month — follow-through only, no agenda-setting
$127/mo
Async-Only Access
Unlimited email or voice memo, one-business-day response, no calls
$247/mo
Monthly Scorecard Review
Send your numbers; receive a written 3–5 point analysis with flags
$177/mo
Annual Re-Audit
Full refresh of your Clarity Audit score with updated written report
$597/yr
Owner's Honest Hour
Monthly 60-min: "What does this business need to do for your life right now?"
$97/mo
Difficult Client Session
One client, one problem — leave with the specific language to handle it
$350
The Business Life Audit
Is your business doing what you built it to do for your life?
Two sessions — one about what you actually want from your week, your year, and your family's life; one mapping where the gaps are. Delivered with a one-page Business Life Alignment document and three specific moves to close the distance.
The Owner's Honest Hour
One honest question. Sixty minutes. Every month.
A standing monthly conversation: "What does this business need to do for your life right now — and is it doing that?" No prep. No action item list. Kim listens, reflects, occasionally says something you might not want to hear. Available as a single session ($197) or as a $97/mo add-on to any Standing Partnership tier.
The Difficult Client Session
One client. One problem. Leave with the exact words to handle it.
For the late payer, scope creeper, or the one you need to fire without blowing up a referral network. One 60-minute session ends with a clear decision and the specific language to execute it.
The Partner Conversation
Bring the person whose buy-in matters most. Leave aligned.
For the spouse, business partner, or key employee who carries weight but is never in the room. Kim facilitates — everyone else talks. Delivered with a written summary of what was said and agreed within 48 hours.
The Seasonal Reset
A plan for your slow season before it becomes a crisis.
One 90-min session produces a written Slow-Season Plan: the cash floor to protect, the project to finish, the revenue target for return of busy season, and a re-entry calendar with specific client outreach dates.
The Documentation Day
Every key process out of your head and onto paper. One full day.
You narrate, Kim structures. By end of day you have a working process manual — client onboarding, complaint handling, sales close, supply ordering, training a new person. Real and immediately usable.
The Group Workshop Coming Soon
Four to eight owners. One topic. One morning.
A quarterly half-day working session on one practical topic. Part teaching, part working session. You leave with something finished. Standing Partnership clients receive priority notification and a $50 discount per seat.
The Owner's Circle Coming Soon
Peer accountability. Monthly. Small group. Cancel anytime.
4–6 owners in the same revenue range, facilitated by Kim. One commitment shared from the previous month, one named for the month ahead. Groups kept to 6 owners maximum.
Ready to start
No pitch. No agenda beyond understanding your situation. You leave knowing exactly what's happening and what the most honest next step looks like. That clarity alone is worth the 30 minutes.
Schedule Your Free ConversationAlways free · 15–30 minutes · No commitment required